GCC Teaching; Wang-Nastansky, Pei: W2540: SIBMMC LOG Lecture 2017 "Sustainable International Business Management in Multinational Corporations", Groupware Competence Center, Paderborn 2017.

Logbook of Mofule W2540 in SS 2017

THEMES: GCC Teaching\Lecture 2017 SS | Wang-Nastansky, Pei\Teaching
META STRUCTURES: GCC Teaching\Lecture 2013_SS | PWN\Teaching
YEAR: 2017
PERM. URL: http://gcc.upb.de/K-Pool/SIBMMC-2017

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Final Case Study
Final Case Study: Themes, time-line, and outline of the final report
MUST be in English

  • Coca Cola's labor practises in Colombia and environment & product issues in India
  • Nike past and presents: Sustainability challenges and labor practices in south-east Asia and its new approaches.
  • Wal-Mart's expansion in China and in Africa
  • Chiquita vs. Dole and Del Monte: Environmental and sustainability issues
  • Tokyo Electric Power Co (TEPCO) and Fukushima nuclear plant: environmental and managerial issues
    1. VW and its Diesel Engine - The German Automotive Industry's impact on social and environmental challenges - Is there growing market for greener and smaller cars?
    2. Ikea and Sustainability
    3. Google’s Country Experiences: China, Japan, and Germany
    4. Nestlé baby milk scandal, and its CSR strategies and activities

  1. 19.05.2017 - Team presentation 30 mins. each
  2. 06.06.2017 - Due date for hand-in Final Written Report
Outline of the final report

1. Executive Summary of the Company
  • History
  • Products
  • Current business strategy & financial status

2. Issues in Corporate Responsibility and Sustainability
  • Case description
  • Ethical, social, and/or environmental violations, and cultural challenges
  • Reactions and actions from the company
  • Results

3. Conclusion
  • Did the company take appropriate steps and actions?
  • What would you do differently?
  • Proposal for future sustainable strategies