|BDD302 Open. Enhanced. Innovative and Poised for Success ...The New Ways to Compete and Win With Lotus Collaboration|
Robert Bry; Andrew Cusson / 21.01.2007 22:45:00
With far reaching enhancements to the Lotus software portfolio, a wide range of collaboration solutions can be positioned to a new set of customers. New support for Linux, blogs, wikis, ODF support, activity-centric computing, composite applications, VoIP, federated instant messaging, social networking, eclipse based plug-in model, and server-managed deployments are just some of the dynamic changes to the portfolio in the past year. In this session we will review how the evolution of Lotus software strengthens IBM's position in the market, and enables our IBM Business Partners to be poised for growth. We will discuss key solution areas, successful sales positioning, competitive differentiation and examples of how these updates empower partners to capture new "whitespace" customers.